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MARS Petcare introduces a campaign for PEDIGREE small dog pet food

MARS Petcare introduces a campaign for PEDIGREE small dog pet food
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Ganesh Ramani , Small Dog , General Manager , கணேஷ் ரமணி , சிறிய நாய் , ஜநரல் மேலாளர் ,

Why making Pedigree a household name was central to MARS Petcare's India plan


Why making Pedigree a household name was central to MARS Petcare’s India plan
Ganesh Ramani, General Manager – Petcare at Mars International India Ltd, tells YourStory about the Pedigree journey: the initial phase, the challenges the company faced, and how a focus on creating awareness helped build their brand in a country still learning about pet nutrition and care.
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Pedigree. The brand is owned by
Mars Inc, based in McLean, a US-based private company. The company has seen significant growth over the last few years. Mars International India Ltd has a play in food, pet-food, chocolate and confectionary, and sources say that the combined revenues of all its brands (including Pedigree) is more than ....

Andhra Pradesh , Mars Petcare , Ganesh Ramani , Mars International India Ltd , Euromonitor International , Mars Inc , Petcare At Mars International India Ltd , International India Ltd , General Manager , Mars Int India , Petcare Startup , Animal Nutrition , Ars International India Ltd Pedigree , ஆந்திரா பிரதேஷ் , செவ்வாய் கிரகம் செல்லப்பிராணி பராமரிப்பு , கணேஷ் ரமணி , செவ்வாய் கிரகம் இன்க் , சர்வதேச இந்தியா லிமிடெட் , ஜநரல் மேலாளர் ,

India facing pet food shortages; govt urges industry to boost production


India, which has an estimated pet animal population of 29 million, is facing a shortage of pet foods, a government body said on Thursday and urged the industry to boost local production by taking advantage of the existing central schemes.
Animal Welfare Board of India (AWBI) Chairman O P Chaudhary, addressing a webinar organised by industry body PHDCCI, said the industry players can avail credit facility given under the Animal Husbandry Infrastructure Development Scheme (AHIDS) for setting up animal feed manufacturing facilities.
However, pet food makers such as Mars International India and Royal Canine India said higher taxes, ambiguous business environment, absence of uniform framework and quality standards are major hindrances for the sector s growth. ....

Sujit Kumar Dutta , Ganesh Ramani , Govind Suryavanshi , Medium Enterprises , Animal Husbandry Infrastructure Development Scheme , Mars International India , Welfare Board , Chairmanop Chaudhary , Royal Canine India , Farmer Producer Organisations , கணேஷ் ரமணி , நடுத்தர நிறுவனங்கள் , செவ்வாய் கிரகம் சர்வதேச இந்தியா , நலன்புரி பலகை , உழவர் ப்ரொட்யூஸர் ஆர்கநைஸேஶந்ஸ் ,