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What's Your Problem crafts a campaign for Spotify's new Premium Family plan

The campaign stems from the insight that when a person upgrades anything in India, they try to upgrade their entire family with them ....

Harsha Prabhakar Rao , Black Cat , Rakesh Hinduja , Amit Akali , Komal Gupta , Srishti Bansal , Ajeeta Bharadwaj , Vrinda Mohta Rao , Palash Shrotriya , Sagar Desai , Haider Ali Amir , Niharika Talwar , Clyde Galbao , Harshita Jaswani , Shikha Seth , Bestmediainfo Bureau , Bestmediainfo Bureau Delhi , Group Copy Head , Mediainfo Bureau Delhi , Premium Family , Star Awards , Chief Creative Officer , Managing Partner , Strategy Officer , Account Manager , Account Executive ,

What's Your Problem creates ad campaign for Spotify India's Premium Mini plans

Click on the Image to watch the TVC.
To make music more easily accessible to consumers in India, audio streaming and media services provider Spotify recently launched two Premium Mini plans.
The daily plan is priced at Rs 7, and the weekly plan is priced at Rs 25. Besides providing an ad-free experience, these plans allow listeners to download and play songs offline, leading to an uninterrupted audio experience.Â
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To deliver the value proposition of these new plans, Whatâs Your Problem (a Wondrlab company), a Mumbai-based integrated agency, has created an ad campaign that comprises two films â a sangeet dance prep with family, and a college friendsâ trip. When the protagonists in the films realise their daily subscription wonât suffice, the weekly mini plan comes to the rescue. The films attempt to strike a chord with the viewers with their light-hearted and spirited tone. In line with the Premium Mini plans that are tailored for ....

Vishwesh Krishnamoorthy , Amit Akali , Bestmediainfo Bureau , Bestmediainfo Bureau Delhi , Mediainfo Bureau Delhi , Premium Mini , Corcoise Films , Whats Your Problem , Spotify Indias Premium Mini Plans , விஷ்வேஷ் கிருஷ்ணமூர்த்தி , ப்ரீமியம் மினி , என்ன உங்கள் ப்ராப்லம் , ஸ்ப்போடிபி இந்தியச் ப்ரீமியம் மினி திட்டங்கள் ,

Dipti Rode joins L&K Saatchi & Saatchi as senior creative director | Advertising

Dipti Rode
L&K Saatchi & Saatchi has announced the appointment of Dipti Rode as senior creative director. Rode will be based in Mumbai and report to Rohit Malkani, joint national creative director.

Malkani said: “We’ve waited patiently for Dipti to join us! She is an amazing talent with a wealth of experience and solid work behind her. She brings on board a load full of new thinking and we can’t wait to have her on board.”

Rode said, “Truly excited to embark on this wonderful new journey. I look forward to collaborating with my team and helping our clients with effective, efficient and relevant creative solutions.” ....

Rohit Malkani , Lk Saatchi , Campaign India , Dipti Rode , Publicis Ambience , Think Why , Indian Advertising News , Whats Your Problem , ரோஹித் மால்கானி , எல்.கே. ஸாசி , பிரச்சாரம் இந்தியா , டிப்டி சவாரி , புபிலிசிச் சுற்றுப்புறம் , சிந்தியுங்கள் ஏன் , என்ன உங்கள் ப்ராப்லம் ,