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Study of auto recalls shows carmakers delay announcements until they 'hide in the herd'


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IMAGE: Automotive recalls are occurring at record levels, but seem to be announced after inexplicable delays. A research study of 48 years of auto recalls announced in the United States finds.
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Credit: Indiana University
BLOOMINGTON, Ind. - Automotive recalls are occurring at record levels, but seem to be announced after inexplicable delays. A research study of 48 years of auto recalls announced in the United States finds carmakers frequently wait to make their announcements until after a competitor issues a recall - even if it is unrelated to similar defects.
This suggests that recall announcements may not be triggered solely by individual firms product quality defect awareness or concern for the public interest, but may also be influenced by competitor recalls, a phenomenon that no prior research had investigated. ....

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Automakers delay recalls to minimize stock penalties, avoid being the first safety issue in news cycle, study shows


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Whether consciously or unconsciously, automotive firms time their product recalls to minimize stock price penalties, resulting in unnecessary delays and clusters of subsequent recalls by other companies, according to new research from the University of Notre Dame.
An initial recall by one firm prompts clusters of additional recalls in close proximity by competitor firms, according to “Hiding in the Herd: The Product Recall Clustering Phenomenon,” forthcoming in Manufacturing and Service Operations Management from Kaitlin Wowak, assistant professor of IT, analytics, and operations at Notre Dame’s Mendoza College of Business.
Kaitlin Wowak
The researchers analyzed 3,117 auto recalls over a 48-year period (1966-2013) using a model to investigate recall clustering, while categorizing recalls as leading or following within a cluster. ....

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