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2021 Apac adspend to grow 8% to $229 billion: Dentsu | Advertising

2021 Apac adspend to grow 8% to $229 billion: Dentsu | Advertising
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dentsu elevates Merlee Jayme to APAC creative chief


dentsu elevates Merlee Jayme to APAC creative chief
Details
01 July 2021
Dentsu International has appointed Merlee Jayme as chief creative officer, Asia Pacific, overseeing its creative and experience agencies in the region, effective immediately. These agencies include Isobar, dentsumcgarrybowen, and creative agencies under the house of dentsu, such as dentsu One, dentsu Webchutney and Taproot dentsu. She will report to Jean Lin, global CEO, dentsu Creative and Ashish Bhasin, CEO, dentsu Asia Pacific. 
Jayme will continue as part of the core team in the global creative experience council at dentsu and sponsor of the region’s diversity, equity and inclusion programme. She joined the group through dentsu s acquisition of her creative agency, JaymeSyfu, in 2015 and was previously dentsumcgarrybowen’s global co-president when the group merged dentsu and mcgarrybowen last year.  ....

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