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Ad Rewind: Richmond's memorable advertising and marketing for 2020


Ad Rewind: Richmond’s memorable advertising and marketing for 2020
December 29, 2020 2
2020 presented new challenges for Richmond’s marketing problem-solvers, with the pandemic requiring agencies to rethink their approach to campaigns and how they’re produced. But that didn’t seem to slow down their output.
The year started off with a name change for one of Richmond’s longer-running agencies, while one of its Scott’s Addition neighbors expanded its office footprint, taking the entire Power Plant at Lucky Strike building in Shockoe Bottom as a second location.
And just as the year was beginning to wrap up, the industry’s attention turned to Richmond once more as The Martin Agency was named Adweek’s U.S. Agency of the Year, capping off an unusual but productive 12 months. ....

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