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"首贷户"一年考：银行如何啃下这块"硬骨头"|银行|小微企业

刘凯是一名银行分行的普惠业务客户经理，从业三年多的他觉得开展普惠业务很大的一个变化就是多了“首贷户”这个指标，而且现在总行对他们这样分支机构的考核，也加入了这个指标，并且要按季度报送。
“首贷户”是指第一次从银行获得贷款的小微企业，“普惠，我的理解是要先普再惠，换句话说，就是应该先让更多的小微企业能够得到贷款。”刘凯说。在他看来，银行在普惠业务这块的竞争是非常激烈的，并且之前更多的是存量竞争，有了“首贷户”考核后，会助推银行去拓展增量市场。
不过，正如银保监会将银行下沉服务重心，覆盖小微企业融资供给“空白地带”表述为“啃硬骨头”，拓展首贷户这条路，对于刘凯这样的客户经理来说，并不容易，“目前拓展首贷户，做不到批量获客，更多是能做一户是一户。”
首贷户� ....

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"首贷户"一年考：银行如何啃下这块"硬骨头"-虎嗅网

"首贷户"一年考：银行如何啃下这块"硬骨头"-虎嗅网
huxiu.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from huxiu.com Daily Mail and Mail on Sunday newspapers.

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"首贷户"一年考：银行如何啃下这块"硬骨头"-评论频道-和讯网

刘凯是一名银行分行的普惠业务客户经理，从业三年多的他觉得开展普惠业务很大的一个变化就是多了“首贷户”这个指标，而且现在总行对他们这样分支机构的考核，也加入了这个指标，并且要按季度报送。
“首贷户”是指第一次从银行获得贷款的小微企业，“普惠，我的理解是要先普再惠，换句话说，就是应该先让更多的小微企业能够得到贷款。”刘凯说。在他看来，银行在普惠业务这块的竞争是非常激烈的，并且之前更多的是存量竞争，有了“首贷户”考核后，会助推银行去拓展增量市场。
不过，正如银保监会将银行下沉服务重心，覆盖小微企业融资供给“空白地带”表述为“啃硬骨头”，拓展首贷户这条路，对于刘凯这样的客户经理来说，并不容易，“目前拓展首贷户，做不到批量获客，更多是能做一户是一户。”
首贷户� ....

Republic Of , Pratt Whitney , Head Office , Service Center , See Bank , Service Hall , Country New Office , Bank Or , Bank Service , Bank Finance Science , Security Fund , Bank On Pratt Whitney , Bank Do , Technology Limited Main Green New , Technology Fu , Research Bureau , Bank Brancha Pratt Whitney , Reuters Economy , Bank Branch , Bank New , Finance Science , Anhui Province Dangshan County , Dangshan County , Hunan Province Ningxiang City , North Road , Fujian Agriculture Pass Science ,

银保监会通报非法集资新特点：互联网成为主阵地_新浪金融研究院_新浪财经_新浪网

　　据介绍，今年银保监会和各级派出机构对全国2922家银行法人开展了首次监管评价，全面查找小微企业金融服务的问题与不足，督促银行补短板、强弱项，查漏纠偏。同时联合人民银行制定《金融机构服务乡村振兴考核评估办法》，引导银行业金融机构更好满足乡村振兴多样化金融需求。
　　值得关注的是，银保监会同时推进加强银行内设机构建设。指导银行机构做深做实普惠金融事业部，完善专业化的经营机制，持续提升服务能力和动力；鼓励支持银行建立服务乡村振兴的内设机构，建设专业人员队伍和运行机制。
　　据介绍，截至目前，国开行和农发行已经将扶贫事业部调整优化为乡村振兴部；农业银行、邮储银行深化三农事业部建设，增加乡村振兴机构和人员；工商银行、交通银行等增设乡村振兴处室，不断加大政策资源倾斜 ....

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银保监会：进一步扩大金融服务覆盖面 消灭普惠金融"空白地带" _ 东方财富网

银保监会：进一步扩大金融服务覆盖面消灭普惠金融"空白地带" _ 东方财富网
eastmoney.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from eastmoney.com Daily Mail and Mail on Sunday newspapers.

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