Pending Business: Touch. Radio sales pro Steve Lapa says we use the word “touch” in many ways in our business. “We ask how many times we ‘touch’ the listene .
Remembering Norm Pattiz. The broadcasting industry is mourning the loss of Norm Pattiz, who passed away on December 4 at 79. The specific cause of death is not immediately available but it’s being reported that be had been battling throat cancer for several years. In this piece, TALKERS magazine .
Pending Business: From Rush to Elon. Radio sales pro Steve Lapa writes today about how Twitter is shedding advertisers since Elon Musk’s takeover of the social media platform. He says, “When the leader is alone and so ahead of the pack, the troops can’t cover the ground fast enough, chaos and un .
MAJOR NEWS/TALK RADIO MILESTONE: “The Sean Hannity Show” Cracks 700 Affiliate Level. History has been made today in the news/talk radio realm as Premiere Networks syndicated talk media superstar Sean Hannity reaches the 700th affiliate milestone. His program, “The Sean Hannity Show,” which cele .
RTDNA/Syracuse University Local News Diversity Study Finds Minority Workforce Up 2%. The latest RTDNA/Newhouse School at Syracuse University Survey is complete and concludes that “minority journalists represent a growing number of employees in TV and radio newsrooms.” It finds that “the minority .