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Heineken Russia CEO: COVID-Accelerated Consumer Trends Made Company Stronger Despite Pandemic


Heineken Russia CEO: COVID-Accelerated Consumer Trends Made Company Stronger Despite Pandemic
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Sputnik International
https://sputniknews.com/interviews/202106031083066695-heineken-russia-ceo-covid-accelerated-consumer-trends-made-company-stronger-despite-pandemic/
As entrepreneurs gathered at the ExpoForum Convention and Exhibition Centre in the Russian city of St. Petersburg to attend the St. Petersburg International Economic Forum in person, Sputnik spoke to Boudewijn Haarsma, CEO of Heineken Russia, about the company s plans for the future and the impact of the pandemic on the company s business.
Sputnik: Heineken is known as a beer company. How much potential do you see in other products, such as cider? I’ve heard that it s becoming big, especially here in the Russian market. Is there a big potential for this product? ....

New Zealand , United Kingdom , Goose Island , South Africa , Boudewijn Haarsma , Goose Island Brewing Co , World Cider Day , Goose Island Brewing , Western Europe , Beer Market In Russia , புதியது ஜீலாந்து , ஒன்றுபட்டது கிஂக்டம் , வாத்து தீவு , வாத்து தீவு காய்ச்சுதல் இணை , உலகம் சைடர் நாள் , வாத்து தீவு காய்ச்சுதல் , மேற்கு யூரோப் ,