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News or ad?: Colgate-Palmolive mimics a newspaper for its Visible White print ad

The ads featured in the major editions of The Times of India's city supplements Bombay Times, Delhi Times, and Bangalore Times.

Colgate positions Visible White toothpaste as a beauty essential; onboards Kiara Advani

Colgate positions Visible White Toothpaste as a beauty essential; onboards Kiara Advani Share Via: Conceptualised by Red Fuse Communications, the film is based on the insight that dazzling white teeth are one s best beauty asset. Colgate-Palmolive (India) has released a new brand film for its Visible White Toothpaste. The brand has roped in Bollywood actress Kiara Advani as the new brand ambassador for its campaign. Fashioned to strike a chord with young India, this digital-first marketing campaign has been conceptualised by Red Fuse Communications – WPP’s integrated communication partner to Colgate India. The campaign positions Visible White Toothpaste as a beauty essential, and will run across media touchpoints such as digital, TV and print.

Colgate-Palmolive signs Kiara Advani as brand ambassador, unveils campaign

Click on the Image to watch the TVC. Colgate-Palmolive (India) Limited, which deals in oral care, has signed Kiara Advani as the new brand ambassador for its latest Visible White Toothpaste campaign. The integrated brand campaign with Kiara showcases how Visible White Toothpaste helps to achieve one shade whiter teeth in one week in a digital-first campaign across touchpoints. Based on the insight that dazzling white teeth is your best beauty asset, the ad film features Kiara completely unfazed and dazzling through the day even as things don’t go as planned. And, reminding us all that Visible White toothpaste is a critical part of the beauty regimen.

Colgate ropes in Kiara Advani as its brand ambassador

Colgate ropes in Kiara Advani as its brand ambassador The integrated brand campaign showcases how Visible White Toothpaste helps to achieve one shade whiter teeth by Updated: Dec 22, 2020 12:32 PM Colgate-Palmolive (India) Limited has roped in Kiara Advani as the new brand ambassador for its latest Visible White Toothpaste campaign. The integrated brand campaign with Kiara showcases how Visible White Toothpaste helps to achieve one shade whiter teeth in one week in a digital first campaign across touchpoints. Based on the insight that dazzling white teeth is your best beauty asset, the ad film features Kiara completely unfazed and dazzling through the day even as things don’t go as planned. And, reminding us all that Visible White toothpaste is a critical part of the beauty regimen.

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