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Meta executive Tarcisio Ribieros comments come at a time when a battle is brewing between tech giant Google and Meta s WhatsApp over the rapidly growing enterprise messaging market in India. Conversational commerce wherein brands use channels such as WhatsApp and other messaging apps is expected to be a $150-175 million market in the country by 2030. ....
WhatsApp Business: Ribiero’s comments come at a time when a battle is brewing between Google and WhatsApp over the rapidly growing enterprise messaging market in India. The US search giant is pushing an alternative mobile phone messaging system in India that some say could disrupt the growing use of WhatsApp by enterprises for communicating with customers. ....