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Creative 14 Add to collection Birth director Vincent Rodella’s moving En Parler, c’est déjà se soigner film for French Ministry of Health covid campaign tackles mental health crisis Speaking to a friend or a health professional is a positive first step towards relieving the mental challenges caused by Covid-19. This is the key message in En Parler, c’est déjà se soigner (Talking Makes It Better) a new campaign for Santé Publique France (SPF), the French Ministry of Health, directed by Vincent Rodella for Babel advertising agency. The film shows four scenes of daily life through the eyes of four ordinary individuals struggling to cope with the everyday: an elderly couple having a meal, a medical school student, a man who can’t sleep and a woman returning from grocery shopping. Their symptoms mimic the known physical characteristics of the virus, namely loss of appetite, lagging energy, sleep issues and panic attacks. The difference here being that thei ....
Hires, Wins & Business 93 Add to collection She is our guide, our protector and the one who knows how to make us better understand English culture, the world of production and agencies which is a little different in France Renowned French company, Birth, has secured Kate Elson to run its UK operations, alongside CEO and founder, Hugo Legrand Nathan, and partners, Yohan Ungar, Tristan Beraud and Arthur Emorine. Birth UK has already achieved considerable success since opening its doors two years ago. It began its journey in 2019 with AgentElson, and Kate s hiring cements their ongoing relationship. “Birth are incredibly focused on the UK, offering exceptional global talent, committed to the market with a genuine desire to collaborate with agencies on the best creative work. commented Kate. Last year was a tremendous year despite the challenges, I am delighted to become a fully-fledged member of the family and help guide Birth to even greater success. The par ....