Nondisruptive innovation is not the same and should not be confused with scientific invention or technological innovation or new-to-the-world products or services.
Feeling stuck, overwhelmed, or confused if your hotel requires digital change or digital transformation, or maybe it all sounds like a lot of buzzwords flying around?
Pain points are a challenge for many hotels to maneuver around. And in many cases, hotels have developed a block towards these pain points or in some cases become blind towards them.