Omnicom Named World's Most Effective Holding Group lelezard.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lelezard.com Daily Mail and Mail on Sunday newspapers.
Repeat chart toppers AB InBev & McDonald's demonstrate their continued success. Close competition amongst agencies illustrates commitment to effectiveness globally. NEW YORK, June 6, 2024 /PRNewswire/ Effie Worldwide has today announced the 2023 Effie Index® (effieindex.com), the 13th annual ranking of the companies behind the world's most effective marketing initiatives. FMCG/CPG, fast food and beverage companies dominated this.
The most important factor driving effectiveness in marketing isn’t data or AI, but human qualities and behaviours says a new global report by Effie Worldwide.
The launch of Effie Saudi Arabia - Campaign Middle East campaignme.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignme.com Daily Mail and Mail on Sunday newspapers.