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Why Is It So Challenging for the Hospitality Industry to Fully Embrace Revenue Management? : 4Hoteliers

Why Is It So Challenging for the Hospitality Industry to Fully Embrace Revenue Management? : 4Hoteliers
4hoteliers.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from 4hoteliers.com Daily Mail and Mail on Sunday newspapers.

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Kevin Duncan

Kevin Duncan
hospitalitynet.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hospitalitynet.org Daily Mail and Mail on Sunday newspapers.

Kevin Duncan , Hotel Revenue Management , Product Management , Total Hotel Revenue Management ,

The Year in Review - Top highlights from the Hospitality Net World Panel

As we near the end of 2022, we are pleased to share some of the top highlights from the Hospitality Net World Panel this year. We have compiled a list of the most popular viewpoints published in each panel on our website over the past 12 months for you to review. ....

Larry Mogelonsky , Simone Puorto , David Lund , Martin Soler , Robert Mandelbaum , Justin Lewis , Annemarie Gubanski , Raul Moronta , Thomas Magnuson , Lakshmi Narasimhan Soundararajan , Florian Kaefer , Inge Huijbrechts , Salman Halawi , Christian Boerger , Frederic Gonzalo , Fergus Boyd , Joanne Hendrickx , Jos Schaap , Mark Fancourt , Henri Roelings , Eli Strzelecka , Stephanie Smith , Max Starkov , Agnes Defranco , Kathryn Murphy , Pablo Torres ,

Sales, Marketing or RM? - Who will lead the new commercial team?

The question about who should lead the commercial effort has been a debate among hospitality professionals for a long time. Most hospitality leaders would agree that implementing Total Hotel Revenue Management has been more of a mythical destination than a reality, in part due to the territorial obstacles associated with merging the traditional sales, marketing, and revenue management roles into a singularly focused effort. But now the ultimate reset button, COVID-19, presents most organizations with a unique opportunity to build the organization that matches their vision, without the cost (and pain) associated with dismantling an existing team. The big question is: Who is the ideal commercial leader today and what is the most desirable career path an aspiring leader can take to get there? ....

United States , New York , United Kingdom , Raul Moronta , Oleksii Kapichin , Rakesh Sarna , Steven Rubin , Kelly Mcguire , Jonathon Liu , Trevor Stuart Hill , Silvia Cantarella , Ira Vouk , Harald Bindeus , Max Starkov , Sharad Kapur , Pablo Torres , Scott Dahl , Taj Group Of Hotels , Hotels United Kingdom , Hotel Asset Management At Metlife Investment , Group Volume Sales , Mckinsey Company , Hotel Revenue Management , Remington Hotels , Hotel Consultant Trainer , Revenue Generation Team ,

Beyond Room Revenue - Revenue Management opportunities for 2021 and beyond – Hospitality Net World Panel

Managing Principal, ZS
Industry has been talking about moving beyond rooms revenue for decades. Concepts like Total Hotel Revenue Management have been extensively talked about, but not systematically acted upon. The pandemic forced operators to think very differently about the building, moving away from defined space usage, to a more flexible, need-based model. This forced innovation, and its (relative) success in generating revenue in difficult circumstances, will hopefully be the motivation to stop talking and start acting!
However, for this to become a true shift, the barriers that held industry back from achieving the vision pre-pandemic will still need to be addressed. Incentives will need to be realigned away from narrow function based goals like room nights generated, to more broad asset based goals like total profit or total revenue. Metrics will need to be developed that reflect these new goals. Access to more holistic data will be required, so tha ....

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