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Brunei world number two in Instagram usage

BANDAR SERI BEGAWAN, Jan 30 (Borneo Bulletin): Brunei’s Instagram users are the second highest globally in terms of population ration reaching audiences of 70.5 per cent (by eligible audiences above 13 years), after Kazakhstan (78.7 per cent), which is up by one spot compared to the previous year. ....

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Silver surfers now dominate social media growth

Silver surfers now dominate social media growth
netimperative.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from netimperative.com Daily Mail and Mail on Sunday newspapers.

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New report finds 1.3 million new users joined social media every day during 2020

We Are Social, the socially-led creative agency and Hootsuite, the global leader in social media management, have released Digital 2021, their latest annual report on social media and digital trends. ....

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Hootsuite acquires Sparkcentral to boost social media customer service

Hootsuite acquires Sparkcentral to boost social media customer service
Hootsuite, the social media management software firm, has acquired Sparkcentral, a digital customer service start-up.
Sparkcentral, which has raised more than $37m from investors, builds tools for businesses to connect with customers through messaging apps such as WhatsApp and Facebook Messenger. It counts Slack, Air Canada and Uber-owned ride-hailing outfit Careem among its clients.
Hootsuite chief executive Tom Keiser said there is a growing demand for communicating with customers through social media, especially amid the pandemic and the digital acceleration that has come with it.
“Our customers have been asking for more capabilities in the area of social customer care and we’re excited to expand our offering with this new acquisition,” Keiser said. ....

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Hootsuite expanding into customer service, acquires Sparkcentral

Hootsuite expanding into customer service, acquires Sparkcentral
Vancouver-based Hootsuite has acquired Sparkcentral, a Belgium and New York-based startup offering customer service software. The financial terms of the deal were not disclosed.
Sparkcentral’s product is an automated message distribution platform that gives customer service teams the ability to triage and respond to customer inquiries through social media platforms such as Facebook Messenger, Twitter, WhatsApp, WeChat, and SMS.
Sparkcentral’s names among its customers airlines such as Air Canada and JetBlue, as well as companies like Slack, Axa, and Careem, all of which are now a part of Hootsuite’s portfolio. ....

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