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AAPI creatives share their picks for the most culturally relevant campaigns

AAPI creatives share their picks for the most culturally relevant campaigns
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United States , New York , South Korea , Noeli Acoba , Evan Horowitz , Michelle Yeoh , Forsman Bodenfors , Jessie Chen , Olyvia Chac Nguyen , Jin Lee , Giancarlo Pacheco , Vidhi Shah , Sarah Yu Santos , Vikkal Parikh , Tesa Aragones , Tanner Leigh , Vaynermedia Los Angeles , Clara Lee , Le Truc , Wood Dragon , Michelle Meng , Tiffany Mei , Rachel Yoonsun Kim , Colle Mcvoy , Procter Gamble , Asian American ,

Wieden+Kennedy "The Myth" film | Communication Arts

Wieden+Kennedy’s film “The Myth” discusses the harmful effects of the “model minority” stereotype experienced by Asian Americans. ....

United States , Dan Koo , Hayley Goggin , Mimi Munoz , Titania Tran , Asian Americans , Biscuit Filmworks , Asian American Pacific Islander History Month ,

Wieden + Kennedy's new film The Myth confronts the damaging and divisive stereotype of the "model minority"

Using a combination of shot footage and archival footage, The Myth explores how such narratives affect not only Asian-Americans but other marginalised communities. ....

United States , Dan Koo , Mimi Munoz , Titania Tran , Asian Americans ,

Ad Of The Day: Wieden+Kennedy PSA Protests Weaponized Asian American Stereotypes

Wieden+Kennedy has released a compelling film that aims to expose the myth of ‘The Model Minority’ – a false narrative weaponizing Asian Americans against other ethnic groups. ....

Kennedy Mimi Munoz , Call It Covid , Titania Tran , Ad Of The Day , Reative Works , Iversity And Inclusion , Rand Purpose , Rand Strategy ,