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Pandemic brings California wine marketing, M&A deal-making back to basics

Pandemic brings California wine marketing, M&A deal-making back to basics
northbaybusinessjournal.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from northbaybusinessjournal.com Daily Mail and Mail on Sunday newspapers.

Napa Valley , United States , San Francisco , Moss Adams , Francis Ford Coppola , Farella Braun , Tammy Boatright , Jeff Quackenbush , Mario Zepponi , Mike Holden , Virginia Dare , Bay City News Service , Walla University , Santa Zepponi Company , Zepponi Company , Wells Fargo , Clos Du Val , Business Journal , Wine Industry Conference , North Coast , Santa Rosa Based Zepponi , Gallo Winery , Constellation Brands , Duckhorn Portfolio , Vintage Wine Estates , Delicato Family Wines ,

California wine business takes tough lessons out of the pandemic: experts

California wine business takes tough lessons out of the pandemic: experts
northbaybusinessjournal.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from northbaybusinessjournal.com Daily Mail and Mail on Sunday newspapers.

Sonoma County , United States , Napa County , Tammy Boatright , Gomberg Fredrikson , Jon Moramarco , Rick Jones , Mike Holden , Emergency Management Agency , Jones Family Vineyards , Wells Fargo , Business Journal , Wine Industry , Wine Country , Great Recession , Clos Du Val , North Coast , Glass Fire , Federal Emergency Management Agency , Sarah House , சோணோமா கவுண்டி , ஒன்றுபட்டது மாநிலங்களில் , நாபா கவுண்டி , தம்மி படகு உரிமை , ரிக் ஜோன்ஸ் , மைக் பிடி ,

The Annual Report of Winery DTC Vendor landscape summarizing all the channges and innovations from the prior year.

Four years ago, Rob McMillan asked me to build a chart with all the DTC vendors, to coincide with the annual SVB Report. The first report was an interesting challenge and became a labor of love. With few exceptions and aside from the format improvements from Erica Gomez the changes over the subsequent years have been minor.
That was my expectation for 2020. Every year I write a theme for the year and 2020’s was “Digital Transformation (Why and How to Start NOW)”, which I presented in March in London, at the inaugural One Step Beyond conference. Little did I know that would be the last time I traveled or saw other humans or how prescient and necessary that presentation was. We had the confluence of the global pandemic and terrible fires, along with an American society divided by ideological and political differences, coupled with disinformation machines running on overdrive. While Rob and I had warned about the limitations of the tasting room model as the primary ....

United States , City Of , United Kingdom , Rob Mcmillan , Tammy Boatright , Lindsay Kana , Kellie Burke , Jeff Carroll , Los Angeles , Robert Joseph , Andrew Kamphuis , Amber Lebeau , Jon Troutman , Erica Gomez , Nate Scherotter , Gary Vaynerchuk , Joe Fattorini , Zach Kamphuis , Jason Haas , Justin Noland , Jason Moore , Robert Mondavi , Polly Hammond , Wine Institute , Evolution Of The Wine Club , One Step Beyond ,