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51% of Consumers Will Abandon Online Products or Services in the First Month after Purchase, Highlighting Importance of Onboarding Strategies New data on product abandonment and consumer preferences reveals that customer onboarding strategies are integral to businesses abilities to retain customers. Businesses need to design onboarding strategies with a long view to support users throughout their journeys. News provided by Share this article Share this article WASHINGTON, April 6, 2021 /PRNewswire/  Consumers are just as likely to abandon products within the first month of use (51%) as they are in the months following (49%), according to a new Companies providing digital products and services will need to craft customer onboarding strategies that support consumers throughout their entire journeys to retain them.

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