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How celebrity tequilas are changing the very nature of tequila

I’m staring at two new bottles that represent a tension at the heart of tequila. One is from Casamigos, the brand founded by actor George Clooney, ex-model Rande Gerber and businessman Mike Meldman, which they sold to spirits giant Diageo in 2017 for a reported $1 billion. Their new bottle is a jalapeno-flavored blanco tequila […] ....

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How celebrity tequilas are changing the very nature of tequila

Tequila brands by such celebrities as George Clooney, Cindy Crawford and Kendall Jenner are often made in a way that could drive tequila further from its roots. ....

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How are women shaping the world of mezcal?

Women are challenging the traditionally male-dominated industry and shaping marketing, distribution and the future demand for this beverage. ....

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Tales of the Cocktail 2023 Releases Tickets and Conference Agenda

NEW ORLEANS (press release) – Tales of the Cocktail Foundation (TOTCF) is pleased to announce the launch of its Tales of the Cocktail® (TOTC) 2023 ticket ....

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