Help. Thats why we are proud to present your business on msnbc. Hi, everyone. Im j. J. Ramburg and welcome to your business, the show dedicated to helping your Small Business grow. Have you ever met someone that leaves with you an unforgettable First Impression . Thats the way we felt about janet goodman. We met her at an entrepreneurial conference back in 2 2014 where she was seeking a startup for auto bags designed to help a person with chronic disease like type i diabetes carry supplies. Janet had a lot invested in the company but hitting some road blocks that were causing her fledgling business to sag nate. We decided to give her a helping hand with a your business makeover to see if we could get her Small Business headed in the right direction. Meet janet goodman. Shes the one with the multicolored specks and enormous smile. Shes 66 years old and winding counsel a 25year career as a psychologist in beachwood, ohio to concentrate her efforts on starting her second act as an entrepr
Glenn Lurie Brings His Business Development and Mobility Industry Expertise to Venture Capital Firm Stormbreaker
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modify. take the time to explore how to use the sections to prevent people from rejecting your updates. no matter how great your company is it is going to fail if you don t capture the attention of your perspective customers. that is easier said than done. how do you get people to first notice your company and then engage with it? ben par is the the cofounder of dominate fund an early stage venture fund and author of the new book book. the cover of your book you have captivated my attention. it is funny so you do what you say. it has worked for you so far. this is hard. lots of people have great ideas but they don t go anywhere because nobody noticed them. i mean, people don t understand that attention is this fundamental currency that is necessary for doing any kind of business. you know, teachers need to get the attention of students.
no matter how great your company is it is going to fail if you don t capture the attention of your prospective customers. but that is much easier said than done. so how do you get people to first notice your company and then engage with it. ben paar is the co-founder of dominate fund an early stage venture fund and author of the new book captivology the science of capturing people s attention. great to see you. thanks for having me. well the cover of your book that you ve captivated by attention, right? it s funny, so you do what you say, and it s worked for you so far. but this is hard. i mean lots of people have great companies, great ideas, but they just don t go anywhere because nobody noticed them. i mean people don t understand that attention is this fundamental currency that is necessary for doing any kind of business. you know teachers need to get the attention of students. entrepreneurs need to get the attention of users. local business small businesses need to get the a