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Updated: 12:08 PM EDT June 3, 2021
HERSHEY, Pa. Like chocolate and peanut butter, pretzels and beer are two great tastes that go great together.
That s why Tröegs Independent Brewing announced it is teaming up with a Berks County-based snack business for a fall campaign that will pair Tröegs beer with signature pretzels.
The partnership campaign, called Better Together, will feature pretzels created by Unique Snacks of Reading.
The selected pairings offer consumers a celebration of local grains and distinctive flavors that commemorate Pennsylvania’s rich agricultural history, Tröegs said.
“We’re Pennsylvania natives,” Tröegs founding brother and brewmaster John Trogner said in a press release announcing the partnership. “That’s a big part of our identity. So it’s natural for us to partner with another family-owned Pennsylvania maker. Both of us geek out on taking ingredients and making something delicious, and those two things happen to ta