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After two Royal Commissions, can Crown's new ad redeem its brand?

After two Royal Commissions, can Crown's new ad redeem its brand?
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Crown Resorts and 'Here's Where Things Get Interesting' via The Monkeys

UN Women Australia launches new TikTok dance campaign #EmpowerMoves via The Monkeys

This week girls across the country have been recreating the #EmpowerMoves TikTok dance. But what appears to be just another TikTok dance, is in fact a carefully choreographed sequence of basic self-defence actions, creating a movement through which girls can show their strength and support for a fut

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Telstra launches new 'Australia Is Why' brand campaign via The Monkeys, part of Accenture

July 12 2021, 9:20 am | BY Ricki Green | 30 Comments Telstra has today announced a campaign to introduce its new brand positioning, Australia Is Why. The new campaign showcases the important role Telstra plays in supporting Australia and its diverse communities and was created by long-term agency partner, The Monkeys, part of Accenture Interactive.   Says Jeremy Nicholas, CMO at Telstra: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connected.

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Telstra reveals new brand campaign, Australia Is Why

Telstra reveals new brand campaign, Australia Is Why July 12, 2021 10:11 Telstra today announced a campaign to introduce its new brand positioning, ‘Australia Is Why’. The new campaign, created by long-term agency partner The Monkeys, part of Accenture Interactive, showcases the important role Telstra plays in supporting Australia and its diverse communities. Jeremy Nicholas, chief marketing officer at Telstra said: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connecte

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