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Important to keep privacy at the centre of customer targeting: Meta's Shweta Bajpai

Important to keep privacy at the centre of customer targeting: Meta’s Shweta Bajpai ....

Tarundeep Singh Rana , Varun Srinivas , Meta Whatsapp , Meta Shweta Bajpai , Shweta Bajpai , Article Campaign India Team Share , Campaign India Team Share , Meta India , Singh Rana ,

50%+ consumers digitally influenced in content consumption: BCG-Meta

50%+ consumers digitally influenced in content consumption: BCG-Meta ....

United States , Shweta Bajpai , Shaveen Garg , Services For Meta , Boston Consulting Group , Managing Director , Vertical Head , Real Estate , Movie Studios ,

Higher digital engagement correlates with higher watch time on both LTV and OTTs: BCG-Meta report: Best Media Info

Best Media Info: As per the report, contrary to popular belief, women, small town folks, and older age groups are just as influenced by digital as men, large town folkss, and younger age groups in their viewing choice| Television News ....

United States , Shweta Bajpai , Shaveen Garg , Bestmediainfo Bureau Delhi , Services For Meta , Boston Consulting Group , Bestmediainfo Bureau , Mediainfo Bureau Delhi , Big Picture , Movie Studios , Managing Director , Vertical Head , Real Estate , Boston Consulting Group , Linear Tv , Bestmediainfo Bureau ,

Women, small-towners drive usage on digital platforms, says BCG-Meta study

Over 50% are digitally influenced for consuming any content digital or offline, it said, while up to 50% of the content discovery happens off the platform or network both for TV and OTT ....

Shaveen Garg , Shweta Bajpai , Drive Me Growth , Digital Platforms ,

Women, small towns influenced by digital as men, big towns in viewing options: Report

Women, small towns, and older age groups are just as influenced by digital as men, big towns, and younger age groups in their viewing choices, a report showed on Wednesday.According to a Meta-commissioned report by BCG (Boston Consulting . ....

United States , New Delhi , Shweta Bajpai , Shaveen Garg , Services For Meta , Boston Consulting Group , Managing Director , Vertical Head , Real Estate ,