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New Balance celebrates £2.8m win against Chinese copycat


New Balance celebrates £2.8m win against Chinese copycat
09-02-2021
14-10-2015
American sportswear company New Balance has won a significant case against one of China’s most notorious copycat brands.
New Barlun was ordered to pay RMB25 million (£2.83 million) in damages to New Balance for trademark infringement by the Shanghai Huangpu District Court on January 5.
This compensation represents one of the largest sums awarded to an IP owner in the sportswear sector at a Chinese court.
New Barlun had registered a trademark for its own ‘N’ logo prior to New Balance seeking legal action, meaning New Balance had to invalidate the trademark and prove bad faith to win the case. ....

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