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U.S. gymnast Simone Biles joins Gap's Athleta, ends Nike deal

Publishing date: Apr 23, 2021 • 1 hour ago • 2 minute read •
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Four-time Olympic gymnastics champion Simone Biles has signed up with Gap Inc’s Athleta brand for a new apparel partnership, ending an almost six-year deal with Nike Inc.
The 24-year-old Biles, already the most decorated gymnast in world championship history, said in an Instagram post on Friday that she wanted to partner with a brand that shares her “passion to help girls rise and own their limitless potential.”
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U.S. gymnast Simone Biles joins Gap s Athleta, ends Nike deal Back to video ....

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Master P and Baron Davis are in talks to buy Reebok

Master P and Baron Davis are in talks to buy Reebok, Forbes and ESPN reported
Rapper and former NBA All-Star are discussing a deal worth reported $2.4billion
Reebok has struggled to find market share against rivals Nike, New Balance
Adidas bought Reebok in 2005 for $3.8billion; Company now open to selling
Master P said it would be history if Reebok were to be black-owned ....

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Nike's free workout apps are key to its high-end pricing strategy

Nike s free workout apps are key to its high-end pricing strategy
12/18/2020 | 08:10am EDT
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CHICAGO (Reuters) - With consumers under lockdown logging into Nike s workout apps and digital store, the Beaverton, Oregon-based company has been able to gather additional data on purchasing habits, personal information and exercise routines of tens of millions of people.
Between January and November this year, the Nike Run Club app was downloaded 15.4 million times around the world, up 45.3% versus the same period in 2019, according to data firm Sensor Tower. The Nike SNKRS online store app was downloaded 59.5% times more than last year. ....

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Analysis-Nike's free workout apps are key to its high-end pricing strategy

Analysis-Nike s free workout apps are key to its high-end pricing strategy
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Analysis-Nike s free workout apps are key to its high-end pricing strategy
With consumers under lockdown logging into Nike s workout apps and digital store, the Beaverton, Oregon-based company has been able to gather additional data on purchasing habits, personal information and exercise routines of tens of millions of people.
FILE PHOTO: A person wearing a protective face mask amid the outbreak of the coronavirus disease (COVID-19) walks past a Nike brand store central in Kyiv, Ukraine December 10, 2020. REUTERS/Valentyn Ogirenko
18 Dec 2020 08:11PM
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Nike's free workout apps are key to its high-end pricing strategy

Nike s free workout apps are key to its high-end pricing strategy
FILE PHOTO: The Nike Run Club app was downloaded 15.4 million times around the world
(REUTERS)Premium
. Updated: 18 Dec 2020, 10:25 PM IST Reuters
Through its apps, Nike has information ranging from people’s height and weight to locations and browsing habits
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CHICAGO: With consumers under lockdown logging into Nike s workout apps and digital store, the Beaverton, Oregon-based company has been able to gather additional data on purchasing habits, personal information and exercise routines of tens of millions of people.
Between January and November this year, the Nike Run Club app was downloaded 15.4 million times around the world, up 45.3% versus the same period in 2019, according to data firm Sensor Tower. The Nike SNKRS online store app was downloaded 59.5% times more than last year. ....

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