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Got Miles? Michelob ULTRA Launches Beer Run - A First of Its Kind Program Allowing Consumers to Trade In Their Hard-Earned Miles for Beer

Share this article Share this article NEW YORK, May 12, 2021 /PRNewswire/ Summer is around the corner and with the world beginning to reopen, we re getting ready for the return of the post-workout happy hour. Michelob ULTRA, the fastest growing beer in the U.S., is encouraging people to get outdoors and get active, safely, with their go-to fit squad by allowing them to trade their miles for beer. Michelob ULTRA Beer Run ULTRA Beer Run is an unprecedented program that allows people to exchange their miles, push-ups, downwards dogs or any exercise activity for the unmatched experience of grabbing a cold one with friends, post-workout. A relentless champion of living an active, balanced lifestyle, Michelob ULTRA believes workouts are better with others and that it s only worth it if you enjoy it.

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