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81% of complaints had misleading claims: ASCI 2024 Report

Online safety continues to be a concern, with 85% of objectionable ads coming from digital media. ....

Saugata Gupta , Manisha Kapoor , Advertising Standards Council Of India , Ministry Of Information Broadcasting , Advertising Standards Council , Magic Remedies Act , Consumer Protection Act , Responsible Advertising , Responsible Influencing ,

Healthcare & Offshore betting ads emerge as most violative in ASCI's ACR

Healthcare & Offshore betting ads emerge as most violative in ASCI's ACR
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Saugata Gupta , Manisha Kapoor , Advertising Standards Council Of India , Ministry Of Information Broadcasting , Advertising Standards Council , Annual Complaints Report , Magic Remedies Act , Consumer Protection Act , Responsible Advertising , Responsible Influencing ,

Healthcare and offshore betting ads emerge as most violative in ASCI's Annual Complaints Report | Media

With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern. ....

Manisha Kapoor , Saugata Gupta , Ministry Of Information , Advertising Standards Council Of India , Ministry Of Ayush , Advertising Standards Council , Annual Complaints Report , Magic Remedies Act , Consumer Protection Act , Responsible Advertising ,

Healthcare and offshore betting ads emerge as most violative in ASCI's Annual Complaints report | Data

With 85% of objectionable ads coming from digital media, the report also found that online safety continues to be a concern. ....

Saugata Gupta , Manisha Kapoor , Ministry Of Ayush , Ministry Of Information , Advertising Standards Council Of India , Advertising Standards Council , Annual Complaints Report , Magic Remedies Act , Consumer Protection Act , Responsible Advertising ,

81% of ad violations were on account of misleading claims in FY24: ASCI

ASCI examined 10,093 complaints and investigated 8299 advertisements. The majority of violations were on account of misleading claims at 81%, followed by ads that promoted harmful situations or products at 34% (the same ad can be processed for multiple objections). ....

Manisha Kapoor , Saugata Gupta , Ministry Of Information Broadcasting , Advertising Standards Council Of India , Advertising Standards Council , Annual Complaints Report , Magic Remedies Act , Consumer Protection Act , Responsible Advertising , Responsible Influencing ,