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This paper aims to explore the surfers’ perceptions and requirements for safe-surfing mobile applications. For the purpose of the study, interviews with 13 surfers were conducted. Results identified 3 themes (App Content, App Design and App Features) with 8 subthemes and 25 initial codes. In-time information regarding the weather conditions, and surfers education for beginners are the main information required by the surfers. Another important aspect is the app design or how the information is presented in the app; while personalised notifications were identified as the main feature of a safe-surfing app. Using the Persuasive Systems Design (PSD) model, the codes were mapped into the persuasive principles. Most of the identified features can be implemented using the PSD principles of reminders, personalisation and social facilitation. A safe-surfing app providing users with real-time information on weather/surfing conditions can be instrumental for the surfers, enhancing the surfing ....
Clear Digital Wins 12 ADDY Awards From The American Advertising Federation Of Silicon Valley menafn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from menafn.com Daily Mail and Mail on Sunday newspapers.
Doha, Qatar: Virginia Commonwealth University School of the Arts in Qatar (VCUarts Qatar) a Qatar Foundation (QF) partner university, announced the st. ....