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Engaging Audiences is Critical for Successful Online Influencers


Engaging Audiences is Critical for Successful Online Influencers
- FN Media Group Presents Microsmallcap.com Market Commentary
NEW YORK, Dec. 22, 2020 /PRNewswire/ As legacy media like cable TV continue their decline, the digital media landscape is lush with opportunity for small and large influencers alike. The internet s billions of users are hungry for content and the accessibility of online platforms means not only is there something for everyone, but there is also an audience for every creator no matter how niche. The problem for influencers is finding their audiences in this massive digital ocean. For big name movie studios and independent YouTubers alike, companies like ....

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Why the Epic Rise of Influencers is Leading to Big Business


Why the Epic Rise of Influencers is Leading to Big Business
FN Media Group Presents Microsmallcap.com Market Commentary
NEW YORK, Dec. 17, 2020 /PRNewswire/ It s no secret that video consumption has taken off in 2020. Daily online content consumption has skyrocketed since the start of the pandemic,
doubling on average from 3 hours 17 minutes to 6 hours 59 minutes. The growth of short-form video production and consumption has also caused a shift in the way advertisers do business, offering a lucrative opportunity for influencers of all sizes, the platforms they use and the companies that represent them.
Alphabet s (NASDAQ: GOOG) YouTube has seen exponential audience interest growth, leading to a 32% increase in ad revenue. Microblogging network ....

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