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Future of retail: Can clicks and mortar save the High Street?

PCR – Page 20 – Tech and IT retail, distribution and vendor news

PCR – Page 20 – Tech and IT retail, distribution and vendor news
pcr-online.biz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from pcr-online.biz Daily Mail and Mail on Sunday newspapers.

Do supermarkets have a customer engagement problem? – International Supermarket News

25 Share ISN’s Analyst, Riad Beladi, talks to Russell Loarridge, Director, ReachFive, who brings 30+ years of industry experience in innovative enterprise-enabling technology and SaaS infrastructure. In the applications arena, he is an industry-recognised commentator on consumer engagement, where his early views on the integration of ecommerce with the traditional world of bricks-and-mortar to help foster customer loyalty are now widely accepted. Russell’s international enterprise-solutions experience includes social media and mobile. His vertical market knowledge is extensive throughout the UK & Europe with specific expertise in retail, ecommerce and personalisation. Share

Stop guessing – Just ask What online must learn from the in store experience  – PCR

Stop guessing – Just ask What online must learn from the in store experience  – PCR
pcr-online.biz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from pcr-online.biz Daily Mail and Mail on Sunday newspapers.

The virtual shopping assistant – PCR

Engaging with the audience or knowing your customer is a top priority for any sales environment and both in-store and online shopping experiences are no exception. Just as advertising is designed to subliminally appeal to the target market, shoppers should feel that they are being guided through the shopping experience with product offering both in store and online. But in the wake of recent restrictions imposed by Coronavirus how can retails look to enhance the shopping experience with content and user interaction? Michelle Winny finds out more. The British Retail Consortium (BRC) recently found that total year-on-year UK’s retail footfall in 2020 dropped by 43.4%. This comes due to Coronavirus-induced national lockdowns that hoped to stem the spread of the virus, which resulted in the forced closure of non-essential retail destinations. Such low levels of footfall confirm the fears of languishing consumer confidence, both as a result of the ongoing pandemic and the consequenti

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