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Last year, ‘lipstick brother’ Li Jiaqi sold almost $2bn of products on China’s Singles’ Day. With the likes of TikTok running headlong into the shoppable space, the number of similar stories will only increase. Is this the year of shoppable media? And if it is, how can smart brands get involved? We asked five experts from The Drum Network. ....
Bennington College was once known as "the college in a barn," but there's nothing hidebound about this rural school. Progressive from its inception, the college. ....