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Minute Maid's new "full of life" global identity

JKR worked on the 77-year-old juice brand’s first global identity and campaign, which features hand-drawn illustrations and “juicy drop terminals” in its primary typeface. ....

United States , Rapha Abreu , Alex Boulware , Jones Knowles Ritchie , Landor Fitch , Sophie Tolhurst , Cola Company , Minute Maid , Coca Cola Company , Del Valle , Latin America , Global Vice President , Lemon Yellow , Apple Green , Raspberry Pink ,

Minute Maid launches feel-good global identity

Juice brand Minute Maid is focusing on wellbeing and pleasure as it launches a global brand strategy and identity for the first time ....

Cappy Europe , Jones Knowles Ritchie , Valle Latin America , Rapha Abreu , Landor Fitch , Cola Company , Minute Maid , Del Valle , Latin America , Hello Fresh , Katalin Czigler , Knowles Ritchie , Coca Cola Company ,

Minute Maid has a fresh new look

The world s largest juice brand gets a makeover. ....

United States , Jones Knowles Ritchie , Landor Fitch , Rapha Abreu , Cola Company , Minute Maid , Del Valle , Knowles Ritchie ,

Pepsi, Fanta Consider Digital Space in Spate of Soda Facelifts

Pepsi and Fanta’s respective new visual identities are optimized for both analog, physical spaces like packaging and for the online and digital worlds. ....

Jones Knowles Ritchie , Lisa Smith , Lucas Wakamatsu , Rapha Abreu , Cola Company , Today Tomorrow , Pepsico Design , Pepsi Zero Sugar , Rebrand Stills Packaging , Coca Cola Company , Coca Cola Global Design ,

Coca-Cola unveils new global Fanta rebrand

Naija247news.com is an investigative news platform that tracks news on Nigerian Economy, Business, Politics, Financial and Africa and Global Economy. ....

Martin Wonnacott , Azonuchechi Chukwu , Tim Marsella , Lucas Wakamatsu , Lisa Smith , Rapha Abreu , Cola Company , Coca Cola Company , Executive Creative Director ,