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Align Technology Expands Its "Invis Is" Consumer


Align Technology Expands Its “Invis Is” Consumer Advertising Campaign With New Creative and Influencers Focused on Teens, Moms, and Young Adults
May 14, 2021 08:30 ET
| Source:
Align Technology, Inc.
Align Technology, Inc.
San Jose, California, UNITED STATES
Reflects continued investment in driving consumer demand for Invisalign treatment through approximately 106,000 active Invisalign-trained doctors worldwide
Leverages data analytics and consumer insights that resonate with potential patients, especially teens and young adults
TEMPE, Ariz., May 14, 2021 (GLOBE NEWSWIRE) Align Technology, Inc. (“Align”) (Nasdaq: ALGN) a leading global medical device company that designs, manufactures, and sells the Invisalign system of clear aligners, iTero intraoral scanners, and exocad CAD/CAM software for digital orthodontics and restorative dentistry, today announced that it is rolling out the next pha ....

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Align Technology, Inc.: Align Technology's Invisalign Brand to Become Official Smile Partner of The Golden State Warriors, Santa Cruz Warriors, and Golden Guardians


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Invisalign brand sponsorship to reach Warriors fans globally through different fan experiences - arena, digital, and esports
TEMPE, Ariz. and SAN FRANCISCO, Feb. 25, 2021 (GLOBE NEWSWIRE) Align Technology, Inc. (Nasdaq: ALGN), makers of the Invisalign clear aligner system, today announced a partnership with the six-time NBA Champion Golden State Warriors, making the Invisalign brand the Official Smile Partner of the Golden State Warriors. As part of the agreement, the Invisalign brand is also the Official Smile Partner of the Santa Cruz Warriors, Golden State s G League affiliate team and of the Golden Guardians, its esports affiliate.
The sponsorship includes an omni-channel activation across TV, digital media, and social and a jersey partnership with the Golden Guardians and the Santa Cruz Warriors. ....

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