Day two of FICCI Frames saw Rana Barua, group CEO, Havas Group India; Saurabh Saksena, CEO, VMLY&R India; Gangs T Gangadhar, co-founder and group CEO, Quotient Ventures; Rohit Gopakumar, COO, Optimal Media Solutions, Times Group; Dheeraj Sinha, CEO, Leo Burnett, South Asia and chairman, BBH India and Abe Thomas, CEO, Reliance Broadcast Network, BIG FM discuss the future of advertising.
The first day at FICCI Frames 2023 hosted a session which discussed the future of Indian broadcasting. It also highlighted what broadcasters need to do, in order to keep the medium as important as it’s always been.