made using computer generated animation. we add in ourc g elements. these markers were intentional. we can create a path of where we want the dominos to travel. we populated the entire shot with proxy geometry representations of what an iphone would look like and at a later stage we can take those cubes and replace them with higher resolution iphone gee yom t geometrgeometry. we add in thec gi to make sure the lighting is matching correctly. we sell the fact that the iphones are here and de-emphasizing the background. for the big finale of the video we set a camera up very high and very wide and we see the wave of crashing i-phones. once they have all settled and we have basically a 10, 20 foot
for the person to touch. the other 9,999 iphones are made using computer-generated animation. we usually start with a clean plate. we shoot the actors on the set, and then we go through and add in our c.g. elements. these markers were intentional. we can create a path of where we want the dominoes to travel. we ve populated the entire shot with proxy geometry representations of what an iphone would look like, and at a later stage, we can take those cubes and replace them with higher resolution iphone geometries. the elevator scene started much like the other nights. we start with a nice clean plate so we get the elevator and actor in context. we blur the background a little bit to really sell the fact that the iphones are here and de-emphasizing the background. for the big finale of the video, we set a camera up high and wide. and we see the wave of crashing iphones.
we usually start with a clean plate. we shoot the actors on the set, and then we go through and add in our c.g. elements. these markers were intentional. we can create a path of where we want the dominoes to travel. we ve populated the entire shot with proxy geometry representations of what an iphone would look like, and at a later stage, we can take those cubes and replace them with higher resolution iphone geometries. the elevator scene was shot with a nice clean plate. we get the elevator and actor in context. we blur the background a little to really sell the fact that the iphone here, and de-emphasizing the background. for the big finale of the video, we set a camera up high and wide. and we see the wave of crashing iphones. once they ve all settled and we have basically a ten, 20-foot screen that we re now able to
the other 9,999 iphones are made using computer-generated animation. we usually start with a clean plate. we shoot the actors on the set, and then we go through and add in our c.g. elements. these markers were intentional. we can create a path of where we want the dominoes to travel. we ve populated the entire shot with proxy geometry representations of what an iphone would look like, and at a later stage, we can take those cubes and replace them with higher resolution iphone geometries. the elevator scene started much like the other shots. we start with a nice clean plate so we get the elevator and actor in context. we add in the cgi, make sure the lyinging is matching correctly. we also blur the background a little bit to really sell the fact that the iphones are here, and de-emphasizing the background. for the big finale of the video, we set a camera up high and very wide. and we see the wave of crashing iphones.