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Scripps Networks' Senior Director of Product Yazmin Wickham Talks Viewer-Centered OTT UX Design

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board. ....

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Scripps Networks' Senior Director of Product Yazmin Wickham Talks Viewer-Centered OTT UX Design

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board. ....

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Scripps Networks' Yazmin Wickham Senior Director of Product Yazmin Wickham Talks Viewer-Centered OTT UX Design

Recently I caught up with Scripps Networks Senior Director of Product Yazmin Wickham to get a better sense of the role a Director of Product plays in developing and managing UX at a diversified media company in the OTT and CTV universe. I learned how Scripps approaches the viewer experience, both in AVOD and SVOD models, and attempts to deliver as consistent an experience as possible across a wide array of platform, and the challenges and advantages of maintaining a unified (or nearly unified) text stack across the board. ....

Ajey Anand , Nadine Krefetz , Yazmin Wickham , Zach Hobbs , Comcast Larry Allen , Tim Siglin , Optu Jeremy Brown , Scripps Network Yazmin Wickham Senior , Scripp Network , Katz Network Yazmin Wickham , Scripps Networks Senior , Scripps Networks , Court Tv , Ew Scripps Corporation , Scripps Network Yazmin Wickham , Reality Software Nadine Krefetz , Scripps Network Yazmin Wickham Senior Director , Product Yazmin Wickham Talks Viewer Centered , Scripps Networks Senior Director , Product Yazmin Wickham , Senior Director , Roku When , Brown Sugar , Scripps News , Network Yazmin Wickham , Norigin Media ,