When he hears how many students signed up this semester to take classes at Cal State Bakersfield — the unofficial estimate Monday at the first day of the school year
Cal State Bakersfield took time Monday to honor three decades and $15 million of philanthropy from Chevron Corp. with a ceremony to mark plans for the company’s latest donation, a
President Lynnette Zelezny — who made history as the first woman to lead California State University, Bakersfield — announced Monday that she will retire Dec. 31, capping a five-and-a-half-year era
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Shannon LaBare, a brand strategist, graphic designer and alumna of Cal State Bakersfield, created a suite of logos for the yearlong celebration of the university s 50th anniversary. The way I approach every project is to ask, Why this, why now? Who s going to look at it? Why is this important and impactful to an organization? And then I try to pull out feelings.
Charizma Co. by Rubi Z
Versions of CSUB s 50th anniversary logo, created by Shannon LaBare, an alumna of the university and owner of Purveyor Branding Co. in Bakersfield. LaBare worked with local illustrator Dorian Avila to create a more refined roadrunner mascot.