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The Shout Group's Ignite picks up creative duties for Pokka in Singapore and Malaysia – Campaign Brief Asia

Leading beverage manufacturer Pokka has appointed The Shout Group’s Ignite as its creative agency on record for its Singapore and Malaysia markets. ....

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Sapporo Breweries set to start Yebisu beer sale in Singapore

Sapporo Breweries set to start Yebisu beer sale in Singapore
Sapporo Breweries Ltd. will start selling Yebisu beer in Singapore on Tuesday, hoping to capitalize on strong demand for Japanese-brand products among local consumers.
The Japanese brewer said it has selected the 350-mililiter Yebisu can from among the varied lineup of the long-established beer brand for sale through local distributors.
Photo shows Yebisu beer of Sapporo Breweries Ltd. (Photo courtesy of Sapporo Breweries Ltd.) (NNA/Kyodo)
Pokka Pte. Ltd., a local subsidiary of the Sapporo group, and wholesaler Makoto-Ya (S) Pte. Ltd., which deals with Japanese food and beverages, will act as sales representatives, a Sapporo spokesperson in Tokyo told NNA. ....

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