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Volkswagen India shifts gears; appeals to the right brain of a car owner over the left

Ashish Gupta and Abbey Thomas of Volkswagen India talk about the brand’s new communication strategy and approach. ....

Mehak Jaini , National Strategy Head , Mudra Group , Tribal Worldwide , Volkswagen India , Ddb Mudra , Ashish Gupta ,

PR News | Sierra Leone Reaches Out to Mercury - Tue., Aug. 22, 2023

Mercury Public Affairs is ironing out a contract to represent the West African nation of Sierra Leone. T ....

Sierra Leone , Eric Bloom , Bryan Lanza , Toby Moffett , Julius Maade Bio , Mayer Brown Africa , Mercury Public Affairs , West African , Congressman Toby Moffett , Mayer Brown , Trump Transition , Sierra Leone ,

Omnicom Media Boss Says Brands 'running Out Of Options' To Reach Young Audiences

Global chief executive officer Florian Adamski tells us how retail media has become part of every single client’s media plan as they realize the ability to reach people through broadcast media has simply vanished. ....

United States , Florian Adamski , Media Agency Briefing , Global Shopper , Retail Media , Omnicom Media Group , Agency Growth , Agency Leadership , Edia Planning And Buying ,

PR News | Sclafani Exits Javits Center for Mercury

PR News | Sclafani Exits Javits Center for Mercury
odwyerpr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from odwyerpr.com Daily Mail and Mail on Sunday newspapers.

New York , United States , Tony Sclafani , York City Javits Center , Department Of Buildings , New York Daily News , Mercury Public Affairs , Javits Center , New York City , New York Daily , Tony Sclafani , Javits Center ,

What a Slowdown in Spending by Some Marketers Means for Ad Holding Companies

Omnicom, Interpublic Group and S4 say they’ve been slowed by lower tech and telecom spending. Analysts are split on what that means looking ahead. ....

Megan Graham , Dow Jones Company Inc , Richardb Levine Zuma , All Rights , Telecommunication Services , Advertising Services , Advertising Marketing Public Relations , Business Consumer Services , Marketing Services , Analysts X27 Comments Recommendations , Advertising Spending , Corporate Industrial News , Customer Retention Loyalty , Customer Relationship Management , Markets Marketing , Senior Level Management , Social Media Marketing Advertising , Content Types , Factiva Filters , C Ampe Exclusion Filter , C Ampe Industry News Filter , Selection Of Top Stories Trends Analysis , Suggested Reading Industry News , Suggested Reading Advertising Public Relations Marketing , Wsj Pro Com , S4 Capital ,