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Morning Brief Podcast: The highs and the lows of energy drinks | The Economic Times Podcast

Craving caffeine? Ditch the chai, reach for the wings! The energy drink game in India just got affordable. Sting & Charged are shaking things up, offering the same kick as Red Bull at one-fourth the price. But is this just a fad, or is India finally embracing the energy rush? Energy drinks are not the most regulated consumer category, by any food or beverage authorization up until now, and are being consumed by teenagers and athletes rampantly. What impact does it have on our bodies? Listen to host Shabori Das in the latest episode of The Morning Brief podcast as she asks all your questions about energy drinks to Howard Telford, Head of Soft Drinks Research, Euromonitor International, Dr Rupal Dalal, Paediatrician, Nutrition Specialist & Prof. at IIT Bombay, and Nitin Bhardwaj, Co-Founder, Radiohead Brands. Tune in!

Non-alcoholic beverage industry is going through a bit of a renaissance: Ankur Bhatia

Non-alcoholic beverage industry is going through a bit of a renaissance: Ankur Bhatia
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Readers greet ISRO: India is proud of you!

Jimmy s makers Radiohead Brands launches campaign to promote its energy drink brand Hustle: Best Media Info

Jimmy s makers Radiohead Brands launches campaign to promote its energy drink brand Hustle: Best Media Info
bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.

Radiohead Brands forays into fast-growing energy drink category with launch of Hustle

Radiohead Brands forays into fast-growing energy drink category with launch of Hustle
financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.

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