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The Golden Ladder: Time-tested secrets for business success

New Delhi [India], April 28 (ANI/NewsReach): Taking your business to exceptional heights and becoming a legend in the field is the dream of every entrepreneur. But the goal becomes unachievable to many. It is not a lack of hard work and smartness that curb their business growth. The success of legendary brands results from a combination of hard work, unique business blueprints, and personal transformational techniques that etch their name in the customer's heart. Vijay Parthasarathy an IITK, IIM Ahmedabad alumnus & a former global CEO with a journey across 75 brands presents remarkable findings from the unstoppable legends, Procter &Gamble, Colgate Palmolive, Johnson &Johnson, Tata, Nike, Coke, and Apple, most of whom he has spent decades with decoding the formula that sets them apart for centuries. While analysing hundreds of businesses that collapsed during the Covid pandemic, it struck him that these companies were not privy to a specific, powerful science. A science

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