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10 Outdated YouTube Marketing Tactics to Drop, According to HubSpot Video Managers

10 Outdated YouTube Marketing Tactics to Drop, According to HubSpot Video Managers When YouTube first launched, I was in 6th grade and all my friends were creating funny videos to upload. See, back in the day, YouTube was mainly used for teens to upload funny, entertaining videos. Anyone else remember Smosh and Fred? I m aging myself, but I digress. Back then, using YouTube for business and marketing was a new concept. Now, more than 15 years later, it s entirely different. Brands and businesses use Youtube to engage and connect with their audience. For marketers, this means your YouTube strategy needs to have evolved from the beginning days of the social platform. If you haven t and are still using old YouTube strategies, you won t benefit from having a channel.

What Marketers Need to Know About YouTube Shorts

What Marketers Need to Know About YouTube Shorts
hubspot.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hubspot.com Daily Mail and Mail on Sunday newspapers.

Are Blogs Dead in 2021? We Asked 10 Marketing Experts

Are Blogs Dead in 2021? We Asked 10 Marketing Experts It seems we all have an obsession with killing things off. Every couple of years, we revisit something and place it on the chopping block. In the new millennium, we had the Y2K computer scare. In 2012, we feared the world would end and we would all just poof. When technology took a more important role in our lives, we assumed all print publications would go bankrupt. Now, with the rise of video and podcasts, it s blogging s turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them,

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