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Erin Hayes Releases First Canned Cocktail with LiveWire Cocktail Co.
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LOS ANGELES LiveWire Cocktail Co. is pleased to announce the release of the first canned cocktail with Erin Hayes, former bar manager of Chicago’s famed tropical bar Lost Lake. Named Rocket Queen after Erin’s favorite Guns N’ Roses song, the rum-based drink is a bright and juicy mix of Magdalena Rum, absinthe, pomello, cinnamon, and pandan. The cans will be available in CA, NY, NJ, TX, and online for shipping to 46 states (SRP 19.99/4pk).
“Rum and tropical drinks are too often expected to be overly sweet and juicy,” says Erin, currently Partner and Director of Sales & Trade Advocacy for Portland, OR-based Westward Whiskey. “Rocket Queen turns that notion on its head with the balance of citrus, spice and complexity. I’m excited to convert people who might typically go for classics like a Moscow Mule or a Paloma into rum fans with this cocktail!” ....

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