Carved in Blue®, a denim community blog by the TENCEL™ denim team from <strong>Lenzing</strong>, collected community thoughts about COVID-19 and the indelible changes it has made. The resulting Blue Lenz video series “Headspace” allowed the team to connect over a shared experience happening many miles apart.
Debuting at Kingpins24, the Bast Recast collection demonstrates the power of collaboration, featuring a Tencel lyocell hemp blend and environmentally friendly solutions from leaders throughout the denim supply chain that underscore hemp’s sustainable properties.
“In order to pay homage to the history of hemp, we brought together a group of companies who we knew could deliver both the quality, innovation and environmental integrity that the sustainable denim wardrobe projects demand,” said Michael Kininmonth, project manager at Lenzing.
The range includes GOTS-certified conventional and cottonized hemp fibers and yarns supplied by Kingdom, one of the world’s largest linen yarn and hemp yarn manufacturers. All fabrics were developed exclusively in-house by Pakistan-based denim producer Naveena Denim Ltd., and U.K.-based Endrime designed, pattern cut and sewed the entire collection, using hemp’s centuries-long history as inspiration.