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McCann Worldgroup China launches creatively-driven 'Influencer Marketing' business unit

McCann Worldgroup China has announced the official launch of its "Influencer Marketing" business unit, which will not only help brands find the most suitable influencers to match their needs, but also leverages unique marketing tactics to deliver highly effective integrated marketing campaigns that ....

Mccann Worldgroup , Shu Wu , Lee Tsung Sheng , Mccann Worldgroup China , Managing Director , Mccann China , Influencer Marketing , Eve Rong , Artist Coordination , Street Dance ,

The Drum | New Wunderman Thompson CCO Wants To Bring French Lessons To NYC Office

Rosie Bardales emphasizes cooperation over competition as she sets out a plan to make the agency’s New York business the strongest in the network. ....

United Kingdom , New York , United States , France General , Ellie Bamford , Rosie Bardales , Emily Chang , Vaishali Sarkar , Wunderman Thompson , Cliff Freeman , Renata Maia , North American , Mccann China , Media Monks , People On The Move , Betc Paris , Gency Culture , Business Leadership ,

Brands and the Beijing Winter Olympics share a common vision: Get through unscathed | Advertising

How Covid and geopolitics forced many brands to pass on both the mass appeal of the Olympics and a very special moment within China ....

United States , United Kingdom , Shanghai Zhan , Peng Shuai , Los Angeles , Dipanjan Chatterjee , Oyinbo Ma , Mark Dreyer , Louis Vuitton , Estee Lauder , Eileen Gu , China Mobile , Forrester Research , International Olympic Committee , Olympic Committee , Fuse Omnicom Media Group , Lunar New Year , Olympic Games , Mccann Worldgroup , Lunar New , Beijing Summer Games , Beijing Winter Olympic , Omnicom Media Group , Beijing Winter Olympics , Winter Games , Sporting Superpower ,

Brands and the Beijing Winter Olympics share a common vision: Get through unscathed

How Covid and geopolitics forced many brands to pass on both the mass appeal of the Olympics and a very special moment within China. ....

United States , United Kingdom , Shanghai Zhan , Peng Shuai , Los Angeles , Dipanjan Chatterjee , Oyinbo Ma , Mark Dreyer , Louis Vuitton , Estee Lauder , Eileen Gu , China Mobile , Forrester Research , International Olympic Committee , Olympic Committee , Fuse Omnicom Media Group , Lunar New Year , Olympic Games , Mccann Worldgroup , Lunar New , Beijing Summer Games , Beijing Winter Olympic , Omnicom Media Group , Beijing Winter Olympics , Winter Games , Sporting Superpower ,

Brands and the Beijing Winter Olympics share a common vision: Get through unscathed

Brands and the Beijing Winter Olympics share a common vision: Get through unscathed. From PR Week ....

United States , United Kingdom , Shanghai Zhan , Peng Shuai , Los Angeles , Dipanjan Chatterjee , Oyinbo Ma , Mark Dreyer , Louis Vuitton , Estee Lauder , Eileen Gu , China Mobile , Forrester Research , International Olympic Committee , Olympic Committee , Fuse Omnicom Media Group , Lunar New Year , Olympic Games , Mccann Worldgroup , Lunar New , Beijing Winter , Getty Images , Beijing Summer Games , Beijing Winter Olympic , Omnicom Media Group , Beijing Winter Olympics ,