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David Yarnton joins Kinguin as chief of business development | Jobs Roundup: August 2022

David Yarnton joins Kinguin as chief of business development | Jobs Roundup: August 2022
gamesindustry.biz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from gamesindustry.biz Daily Mail and Mail on Sunday newspapers.

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Never too late to learn something new | This Week in Business


● We also ran a primer on how to get a job as a narrative director, with people who landed the role at Ubisoft Toronto, Hangar 13, CD Projekt Red, Inkle, Tarsier Studios, and Deck13 Games all offering their own insights into the gig, from what it entails to what aspiring narrative directors should know before pursuing it as a career path.
● DI4D co-founder and CEO Colin Urquhart talked about the state of facial animation in the industry, and how the next-gen consoles and AAA s pursuit of increasingly high-fidelity visuals could push developers increasingly to new performance capture technology.
(Developers interested in contributing their own insights to future Academy pieces are encouraged to reach out to us at [email protected].) ....

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How to integrate IP licensing into your marketing strategy


IP licensing is a powerful way to engage existing players in your game and gain new users. Over the last two decades, I ve had the pleasure of working with dozens of well-known licensors from Disney, Dreamworks, Tetris, CBS, and Lionsgate, to name a few.
At Clipwire Games, we ve teamed up with The Price Is Right to provide a deeper level of engagement for the players of our game Bingo Story. If you re thinking about licensing an IP for your studio, our partnership can provide guidance for you and your team.
IP licensing is one way [to] increase brand recognition, improve engagement with existing players, and attract new ones ....

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