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Former Tesla CEO says it is a 'shame' company is cancelling low-cost car plans, ET Auto

The decision represents an abandonment of a longstanding goal that Tesla chief Elon Musk has often characterized as its primary mission: affordable electric cars for the masses. His first "master plan" for the company in 2006 called for manufacturing luxury models first, then using the profit to finance a "low cost family car". ....

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Elon Musk's high-wire gamble

Book Review: How Tesla Motors defied the odds to become the world's most valued carmaker. ....

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Elon Musk's high-wire gamble

Book Review: How Tesla Motors defied the odds to become the world's most valued carmaker. ....

United States , United Kingdom , Martin Eberhard , Richard Branson , Martin Eberhard Tesla , Mark Oconnell , Jeff Bezos , Fremont Tesla , Tim Higgins , Johnny Depp , Peter Rawlinson , Elon Musk , George Blankenship , Grimes Claire Boucher , Tesla Motors , United Auto Workers Union , United Launch Alliance , Marko Connell , Silicon Valley , Power Play , Wall Street Journal , Tesla Model , Yet Tesla , General Motors , Motor Trend , Lucid Motors ,