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Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market

The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH buying on a CPM basis.

Singapore AdMarCom Festival 2024: Spotlighting the Brave

Singapore AdMarCom Festival 2024: Spotlighting the Brave
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Enter the GONG Awards: practise for Cannes

Since 1980, the Gong Awards has shone a light on Singapore’s best creative work, inspiring local creatives to raise their standards. But while the Gong Awards is a proudly local show, its purpose isn’t just to celebrate local work. It is to be a springboard that propels local creatives to success on

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