BRISBANE, Australia, Dec. 7, 2022 /PRNewswire/ XPON Technologies Group Ltd (ASX: XPN), a Global Marketing and Cloud technology company, took home three awards at the 2022 AUNZ Google Marketing Platform (GMP) Partner Awards on Thursday, 24 November 2022. XPON was recognised for excellence in collaboration with Google across all award categories (Collaboration Award), amplification of technology and capability (Loudest Voice), and clinching the Partner of the Year award for the first time. This caps off a successful year for XPON in the Google Marketing Partner programs and complements XPON's elevation to Google Cloud Premier Partner status with Google Cloud Partner programs just a few weeks earlier. "The awards accentuate our strong alignment and continued success in implementing Google Marketing Platform technology and, most of all, the commitment of our team to unlock value for our customers," stresses Chris Rozic, XPON Co-CEO. "XPON demonstrated a true commitment
Market research and data can tell us a great deal. However, TOM MARTIN believes one of the most important things is the ‘why’; and that’s something best left to humans.
Away from the news industry, as you’d expect, brands have also returned to pretending to launch April fool products with gusto after many took a pause last year.
The Teletubbies have caused some consternation with an apparent move into cryptocurrency with “HugCoins”. While the lovable characters’ Tubbytronic Superdome house sits in an idyllic green landscape, cryptocurrencies have been widely criticised for their negative climate impact, making it a slightly odd brand match. However, the environmental impact of “HugCoins” is meant to be more benign, with the company behind the Teletubbies promising to donate a dollar to charity every time a hug is shared on social media with the hashtag #TubbyCoin.