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Octro expands business overseas, says ban on game helping foreign firms

Online gaming company Octro has started expanding its business overseas after traction in its casino and card games, namely PlayRummy and Teen Patti, according to a senior company official.
The firm s Chief Marketing Officer Manav Sethi said the move of some state governments to ban online gaming is helping gaming companies that are registered outside India.
By March of 2021, we would start the user acquisition for international markets, Sethi told PTI.
He claimed that the company has seen 100 per cent growth year-on-year, and its revenue is in three digits of crore on Indian currency.
Octro owns online games including PlayRummy, Teen Patti, Indian Rummy, Tambola and Soccer Battles. The company s card games involve real monetary transactions that it calls a game of skills. ....

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The rise of the Gaming Metaverse

The rise of the Gaming Metaverse
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#Throwback2020: Big CMO appointments

17 Dec, 2020 - 08:56 AM IST | By indiantelevision.com Team
NEW DELHI: No doubt Covid2019 had an impact on nearly each and every category, but it could not deter the long-term objectives of brands. They ensured that work did not stop and it was business as usual, albeit under vastly different circumstances. As the lockdown lifted, several businesses started regaining pre-Covid sales and revenues, while others are still working their way to it with optimism.
Even though there were layoffs at all levels, there were also those who picked up new roles during this challenging time. In the marketing domain, there were several big movements across brands throughout the year that surprised the industry and became the talk of the town. Some of these industry leaders joined emerging start-ups, vouching to scale them with their skills and market understanding; while others took charge of large and established brands, ensuring that their user base remains intact ....

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